CREATORS OF EMOTION
www.creatorsofemotion.com
ubisoft world recruitment site.
conceptualized, produced and realized with yako
interviews: varial + daniel fortin
ACT!
for all the credits visit the website section.
+ print and web campaign.
AWARDS
APPLIED ARTS INTERACTIVE 2009
BOOMERANG 2008 grand Prize
CANNES 2009 - shortlist
FWA - site of the day
_______________________________________________________________________________________________________
Workthrough video of the website at his launch.
_______________________________________________________________________________________________________
PRINT CAMPAIGN
copywriting + art direction + photography + digital touch
_______________________________________________________________________________________________________
Responding to a call from the Ubisoft group, seeking candidates to fulfill their recruitment needs, creatorsofemotion.com focuses on the human element of the company rather than technology, to attract the best possible applicants. A system of teleprompter cabins isolated actual Ubisoft employees and recorded the interviews for a total of 40 hours of high definition video footage. Carefully chosen excerpts were then edited together to create full screen montages displaying a wide range of emotions.
The player/creator relationship and their respective emotions are shown in another full-screen video instantly accessible via drag & flip. The music, composed exclusively of the words and sounds emitted during the live interviews, reinforces the personal dimension of the experience. Everything was conceived and designed so the visitor would end up clicking the “apply” button.
_______________________________________________________________________________________________________
TOO MUCH IMAGINATION
2006 & 2007 Recruitment campaigns
copywriting + art direction + photography
print outdoor& indoor +web
the campaign was displayed in the subway of montreal and vancouver, during 1 month.
Final work was 24x36 300dpi
_______________________________________________________________________________________________________
UBISOFT 10 years STREET FESTIVAL
print posters +web
copywriting + art direction + photography
www.creatorsofemotion.com
ubisoft world recruitment site.
conceptualized, produced and realized with yako
interviews: varial + daniel fortin
ACT!
for all the credits visit the website section.
+ print and web campaign.
AWARDS
APPLIED ARTS INTERACTIVE 2009
BOOMERANG 2008 grand Prize
CANNES 2009 - shortlist
FWA - site of the day
_______________________________________________________________________________________________________
Workthrough video of the website at his launch.
_______________________________________________________________________________________________________
PRINT CAMPAIGN
copywriting + art direction + photography + digital touch
_______________________________________________________________________________________________________
Responding to a call from the Ubisoft group, seeking candidates to fulfill their recruitment needs, creatorsofemotion.com focuses on the human element of the company rather than technology, to attract the best possible applicants. A system of teleprompter cabins isolated actual Ubisoft employees and recorded the interviews for a total of 40 hours of high definition video footage. Carefully chosen excerpts were then edited together to create full screen montages displaying a wide range of emotions.
The player/creator relationship and their respective emotions are shown in another full-screen video instantly accessible via drag & flip. The music, composed exclusively of the words and sounds emitted during the live interviews, reinforces the personal dimension of the experience. Everything was conceived and designed so the visitor would end up clicking the “apply” button.
_______________________________________________________________________________________________________
TOO MUCH IMAGINATION
2006 & 2007 Recruitment campaigns
copywriting + art direction + photography
print outdoor& indoor +web
the campaign was displayed in the subway of montreal and vancouver, during 1 month.
Final work was 24x36 300dpi
_______________________________________________________________________________________________________
UBISOFT 10 years STREET FESTIVAL
print posters +web
copywriting + art direction + photography
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